What will I learn in the Social Media Marketing Mini-Course?

You'll learn the first steps of SMM: what a Social Media Manager does, how to create text, image, and video content, how to adapt it to each platform (Instagram, Facebook, TikTok), how to prepare your first content plan, and how to track basic metrics like reach, engagement, and growth.

How is it different from the full SMM Course?

The mini course is a quick, hands-on introduction (1 module, 5 lessons) to take your first steps and build your first content plan. The full SMM Course goes deeper into strategy, KPIs, targeted advertising on Meta and TikTok Ads, working with influencers, and advanced content creation. This mini course is the ideal starting point before the full course.

Do I need prior experience to take it?

No. The mini course starts from scratch and is designed for beginners, students, and entrepreneurs who want to take their first steps on social media. No prior experience is required.

Which tools will I use in the mini course?

You'll work with Canva to create content and SMM tools to plan and monitor your posts, as well as with platforms like Instagram, Facebook, and TikTok.

Will I build a content plan during the mini course?

Yes. The approach is 100% practical: you'll build your first content plan, work with real examples, and get direct feedback from a mentor.

How is the mini course structured?

The mini course consists of 1 module with 5 hands-on lessons and immediate access after purchase. It combines video, theory, and exercises so you can apply what you learn step by step.

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Mini Course Social Media Marketing

Learn Social Media Manager role from scratch, build your first content plan for Instagram, TikTok, and Facebook, and get live feedback from a mentor.

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5 (26) Calificación

112 Estudiantes

5 Lecciones

What You'll Learn

About course

Hard Skills

Soft Skills

Who Is This Social Media Marketing Mini Course For?

This mini course is a practical introduction to social media marketing, created for beginners, students, and entrepreneurs.

Plan posts, create content in text, images, and video, adapt it to each platform, and understand basic metrics like reach and engagement.

Work with real cases and tools like Meta Ads and Canva, and develop your first content plan with mentor support.

It’s the first step toward understanding how Social Media Marketing works professionally — before moving on to a more advanced course.

Post Scheduling and Content Planning
Text, Graphic, and Video Content Creation
Analyzing Basic Metrics: Reach, Engagement, and CTR
Adapting Content to Audience Objectives
Structuring Project Ideas
Working with SMM Tools for Monitoring and Planning

Critical thinking
Creativity
Problem-solving
Adaptability and rapid learning
Attention to detail
Process optimization

What tools will we cover in the course?

Meta Ads (Facebook, Instagram)

Canva

Curriculum

1 module

5 lessons

Module1

5 lessons

Why Organizations Need Managers

The Path to Management

Content in Practice: Formats, Examples, and Creation

How to Prepare Your First Content Plan

Getting Started: How to Grow in SMM

Certificate

Upon successful completion of the course, you will receive an official certificate validating your newly acquired skills and knowledge.
This certificate serves as verifiable proof of your expertise for future employers, opening doors to a successful career in digital marketing.

LEARN FROM THE EXPERTS

15 years of experience

Marketing

Iván Gonzales Geldres

Digital marketing & creative senior strategist
Worked with Levi’s, Dockers, Cusqueña, Huawei
Focus: creative advertising & content strategy
Expert SEO, social media & digital analytics

About the instructor

Google Reviews

Trusted by 100+ business leaders

4.8 out of 5

Based on 6 reviews

Muy buen curso. Todo está explicado de forma simple y directa. Se nota que hay experiencia real detrás de las clases y no solo teoría sacada de internet.

Siempre quise entender el marketing de afiliados, pero en todas partes encontraba información poco útil. Aquí todo es claro y directo: cómo encontrar ofertas, lanzar campañas y monetizar el tráfico. Ahora tengo ingresos estables y sigo desarrollando mis proyectos de afiliación.

Pensé que los cursos online no servían, pero Progresivo Academy me sorprendió. Tomé el curso de Marketing Digital y desde la primera semana ya aplicaba estrategias en mi negocio. Los profes explican claro y resuelven dudas rápido. Ahora manejo mis campañas y aumenté mis ventas. ¡Valió totalmente la pena!

Siempre quise trabajar en redes sociales y el curso de SMM en Progresivo Academy fue clave. Aprendí a crear contenido, analizar métricas y conseguí prácticas reales. Poco después de terminar, ya estaba en una agencia de marketing. ¡Una experiencia top!

Al principio dudaba sobre tomar un curso online. Pero decidí probar con Progresivo Academy, y desde el primer día me di cuenta de que esta plataforma es diferente. El material es claro, práctico y actualizado. Además, siempre puedes contar con el soporte y los mentores para cualquier duda. ¡Vale totalmente la pena!

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