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AI for Marketing

Use artificial intelligence like a pro: prompts, generative AI content creation, funnel automation, analysis with ChatGPT and Gemini. 
4 practical modules and final project for your portfolio
S/ 240.52
S/ 304.64
21% off
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ChatGPT

MidJourney

Sora

What You'll Learn
About course
Hard Skills
Soft Skills
Who Is the AI for Marketing Course For?

The course is created for marketing professionals, SMM specialists, and digital practitioners who want to integrate artificial intelligence into their daily work.

4 practical modules cover prompt engineering, OpenAI and Google AI stacks, automated funnel building, market research, GTM plan development with AI, plus content, audio, and video generation, presentations, and conversational chatbot creation.

Lessons combine theory, live cases from Latin America, and hands-on tasks.

  • Prompt Engineering
  • Mastering AI Tools
  • AI Content Creation
  • Building AI Marketing Funnels
  • Data Analysis and Market Research
  • AI Process Automation
  • AI Audio and Video Production
  • Building Chatbots
  • Critical thinking
  • Problem-solving
  • Creativity
  • Project collaboration
  • Communication skills
  • Time management
  • Adaptability and continuous learning
  • Process optimization
  • Attention to detail
What tools will we cover in the course?

ChatGPT

MidJourney

Sora

Google Gemini

Veo

Nano Banana

Canva AI

Runway

Gamma

Zapier

ManyChat

Curriculum
4 modules
16 lessons
16 practical assignments
Module1
4 lessons
4 practical assignments
1 test
Introduction to AI Marketing
Prompt Engineering Fundamentals
Key AI Tools for Marketers
AI Workflows in a Marketer's Daily Routine
Module2
4 lessons
4 practical assignments
1 test
Building Marketing Funnels with AI
The OpenAI Stack
The Google AI Stack
AI Automation and Integration
Module3
4 lessons
4 practical assignments
1 test
AI in Market Research
AI for Strategy and GTM Planning
AI Analytics and Data Mining
AI-Powered Creativity
Module4
4 lessons
4 practical assignments
1 test
AI for Content Creation
AI in Audio and Video Marketing
AI-Powered Presentations and Pitches
Chatbots, Trends, and Final Project
Certificate

Upon successful completion of the course, you will receive an official certificate validating your newly acquired skills and knowledge. This certificate serves as verifiable proof of your expertise for future employers, opening doors to a successful career in digital marketing.

certificate
LEARN FROM THE EXPERTS
8 years of experience
Marketing
Ayrton Joao Luna Zapata
  • Digital marketing & social media senior expert  
  • Focus: lead gen & data-driven optimization
  • Teaches digital marketing to teams & founders 
  • Tools: GA, Looker, Google, Meta & TikTok Ads
About the instructor Ayrton Joao Luna Zapata

SUCCESS STORIES

The success of our students is the true measure of our program's quality.
Carlos Mendoza
After the course, I landed my first job as a Junior Affiliate Manager at an iGaming company. Within 6 months, I was promoted to a Mid-level position making $2,800/month. The final project was a key factor in my interview.
Course
AI Course for Marketing
Instructor
María González
This digital marketing course was a true game-changer for me. The lessons are bite-sized, easy to follow, and motivate you to put everything into practice right away. What I value most is the live feedback from the mentors—you can tell they genuinely want to help you grow.
Course
AI Course for Marketing
Instructor
Lucía Huamán
The AI marketing course opened doors to a completely new approach to my work. I finally understand how to apply AI to real-world tasks. Thanks to the results from this course, I even landed a promotion. Thank you, Progresivo!
Course
AI Course for Marketing
Instructor

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    Frequently Asked Questions

    How long does the course take?
    The courses are designed so you can learn at your own pace. On average, a course takes about two months to complete, but you can progress faster or slower depending on your schedule.
    Do you issue certificates upon completion?
    Yes, upon completing the course you will receive a final certificate with your grade and specialization. Each completed module also earns you an intermediate certificate.
    Do I need prior knowledge to start the course?
    Most courses are suitable for beginners, but they are also useful for those looking to deepen their knowledge. Each course description specifies the recommended level.
    Is course access limited or permanent?
    Access to course materials is permanent, so you can return to lessons and materials at any time to review or refresh your knowledge.
    Is there teacher support during the course?
    Yes, you will receive feedback from experienced mentors, be able to ask questions, and get advice on practical assignments and real-world projects.
    What opportunities does community participation offer?
    The community helps you exchange experiences, find like-minded people, discuss cases, and build professional connections that can help advance your career.
    Who are your teachers?
    Our teachers are active professionals with 4 to 15 years of experience who help turn theoretical knowledge into practical skills applicable in real work.
    S/ 240.52
    S/ 304.64
    21% off
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